Hello! I’m Kara.
I’m a writer and editor with over 15 years of experience covering the beauty industry, women’s health, and a wide range of other lifestyle and wellness topics.
After most recently serving as content director at Allure (2019-2025) and executive editor at Bustle (2014-2019), I’ll be fully freelance starting November 1, 2025. I’m available for writing, editing, and content strategy projects, including editorial reporting, copywriting, newsletters, sponsored and branded content, trend and industry reports, and consumer-facing or in-house promotion materials. You can learn more about the specific projects I’m interested in here.
Let’s work together! kara@karamcgrath.com
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@kara.mcgrath